Meaningful Digital Marketing Sells
E-Course
Learn how to apply personal and professional branding principles to your business in a way that is true to you and your business to get the guidance and results you’ve been craving.
Whether you’re a brick & mortar business, an online store, in a service-based industry, or a combination of a couple or all of the above, you’ve probably done some variation of digital marketing.
Usually, my prospects and clients tell me that marketing feels overwhelming, they tell me they are afraid to show up online as who they really are for fear of judgment, and they even tell me they aren’t sure what they should be doing. With so many competing priorities as a business owner and so many evolving trends, it’s certainly understandable.
In this course, I want to uncomplicate digital marketing by giving you the foundation for a thriving business that starts with you. Yes, you. I’m talking about personal branding.
The course is less than 25 minutes long. I know how busy entrepreneurs are, so I wanted to create a course that was quick, simple to understand, and actionable.
WHAT YOU'LL LEARN...
Personal & Professional Branding
Create a personal and professional brand that resonates with your ideal clients
Importance of Brand Colors
Learn the power of colors in branding and why you need to have a plan in place
The 10 Golden Rules of Personal Branding
Learn the golden rules of personal branding so that you can connect with your ideal clients
Messaging & Communication
Explore the many ways you can convey your branding through your messaging
What a Brand is
We know the word brand, but what exactly does that mean and why should I care if I have one or not?
The Digital Marketing Sweet Spot
Unlock the secret of the digital marketing sweet spot to create more meaningful marketing
"Tiffany comes to the table with ideas and research that you just have not even considered which allows you to feel secure in the work that is being done. SHE CARES. It is really that simple but as a small business owner is incredibly important."
- Christina Grice, Accounting
"Tiffany will be your biggest cheerleader and supporter of your business. She is truly invested in your success! If you are looking for marketing advice or someone to discuss your business hopes and dreams with, look no further! I could not recommend her more!"
- Rachel Blenman, Real Estate
"Tiffany not only had great insight on branding, she also took the time to find out what my brand meant to me and incorporated that into my overall image!"
- Sarah Rager, Fitness
People do business with people. Now more than ever, buyers are looking for people they can connect with, resonate with, and know they can trust you to follow through for them. In short, a well-done brand can help develop the like/know/trust factor more quickly.
Branding is living out your truth in a way that takes the overwhelm out of marketing and helps your prospects get to know you more quickly at times without even speaking to you directly. Sure, nice pictures and displaying your brand with consistency are important, too, but walking the talk is the key to a long-term, successful brand.
You will walk away with an understanding of what it takes to develop a thoughtful brand that resonates with your ideal customers
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You will understand how marketing today needs a combination of relationships, consistency, and meaning to be successful in today’s marketing climate
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You will learn about the “digital marketing sweet spot” and how to leverage your core strategy to communicate your messaging via…
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Your branding
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Your website
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Your emails
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Organic and paid social
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You will create a brand with longevity and power that sustains even in markets where other industry professionals create fierce competition
I find that many business owners stay stuck for far too long before they seek help. By then, we’re experiencing extreme burnout and sometimes, we’ve lost our spark for our business. It’s important to reignite your passion BEFORE it’s too late.
I have been there, too, which is why I’m passionate about helping entrepreneurs overcome these marketing challenges so that they can get back to the reason they love and start their businesses in the first place.
